I love plum, and I love oolong tea, so I was curious about this organic offering. The dry tea smelled very strongly of berries. When brewed, the tea in my cup is still very fruity, and the dominant flavor is the that of hibiscus. It is certainly tart, but not unpleasantly so. The plum flavor does not come through for me. I am not a big fan of hibiscus, so this tea will not become a favorite. While I expected some hibiscus, I would have appreciated a better balance of the flavors in the blend.